I was doing a little competitive keyword analysis recently and one particular site that ranked pretty highly in the SERPs caught my eye.

It was the snippet at first that piqued my interest, with the words "Connecting you through the millenium". Wasn't the millenium, like, almost a decade ago? Hmm, I may have to delve further. I then discovered what may prove to be Google's oldest backlink. [More]

Google AdSense demo professes support for Obama whilst dragging Hillary Clinton's name through the mud. [More]

There has been a lot of controversy in the world of SEO as of late, mostly centering around the PageRank penalties that Google has been handing out to enforce their paid-link policies. The members of the SEO community, who do enjoy to voice their opinion from time to time, increased the size of Google's index by about 2.3% blogging about it (just kidding! I love the SEO community). As more updates to the Toolbar PageRank happened over the weeks, more disgruntled SEOs, webmasters and site owner's came out of the woodwork to express their outrage at Google for decreasing the Toolbar PageRank of their site. For some, however, this outrage is misplaced. [More]

Looks like Google might be up to something as link data has been going missing across sites in Google Webmaster Tools. [More]